Positioning

Colgate Sensitive Pro-Relief when it comes to positioning, is the number 1 toothpaste. First of all, it is therapeutic, second is that it came from one of the biggest company and lastly, it is the most trusted and most used toothpaste. Colgate Sensitive Pro- Relief is the one which is clinically proven to provide instant relief from sensitive teeth when directly applied with fingertip to sensitive area for one minute. Thus, this product is not only the number 1 toothpaste recommended by dentist, but also the number 1 toothpaste in fast-healing of pains of your sensitive teeth.