Brand Image

        The advertisement of Minute Maid Pulpy Orange uses brand image its graphics and the usage of of the elements of the subject is entirely different than the other orange drink. This product stands out among other orange drink because the packaging of the bottle is different for it is shaped as an orange like figure. Therein, you can also see the orange's crescent that pops out in the side of the bottle. As you look closer to the ad, notice that they used the orange's pulp instead of the juice's droplets. This creates the image of a pure orange on the container without preservatives added.

      It even uses the blue background to indicate that this drink is refreshing.